Raven Express
Pickup and Dropoff Mobile App in Toronto Ontario
Raven Express
Pickup and dropoff application by – Derick John Uzoukwu
Project Overview
The Product
Dispatch Company that does same day delivery within the GTA
Product Duration
September 2024 - March 2025
Project Overview
The Problem
Same-day delivery for those who need items, parcels, or packages delivered quickly and securely.
Product Duration
To provide fast, reliable, and secure same-day delivery services, ensuring swift and safe transportation of items, parcels, and packages for individuals in need of immediate solutions.
Project Overview
Understanding the Project
- User research
- Personas
- Problem Staments
- User Journey Maps
User research: summary
Research
A brief research amongst friends and family was conducted on how often they tend to deliver items from place to place and the major challenges they face, what other competitions are out there and what their expectations are from a new app.
User research: summary
Pain point
Accurate pickup timeline and delivery period.
Pain point
Package handling and safety
Pain point
Not enough locations on the map
Pain point
More User friendly interface
Persona: Daniel James
Problem statement:
Daniel is an individual that requires prompt pickup and dropoff service within the same day in the GTA.
Daniel
Age: 29 Education: B.sc Hometown: GTA Family: Married Occupation: Chef
“I need it delivered like yesterday”
Goals
Same day pickup and dropoff delivery services.
Frustrations
Being On time
Accurate GPS location.
Daniel is chef that focuses on local dishes and has a restaurant in mississauga. He makes amazing food and expects them to get to his customers hot and fresh.
Persona: Agatha Scofield
Problem statement:
Agatha is concerned about the safety of her art when its delivered to her customers.
Agatha
Age: 40 Education: College Hometown: GTA Family: Married Occupation: Artist
“Never judge a book by its cover”
Goals
Safely delivery my art to my customers.
Frustrations
Packages being manhandled and compressed when it gets to the customer.
Agatha is a painter and a potter with over 12 years experience in her craft and has a client database of over 2000 people. She is an award winning artist and popularly known for her contribution to the society.
USER JOURNEY MAP
Overview:
An overview of Daniel James and Agatha Berry’s user journey map
Persona: Daniel James
Goal: Same day pickup and drop-off delivery services.
Persona: Agatha Berry
COMPETITIVE AUDIT
Project Overview
Starting the design
- Paper wireframes
- Digital wireframes
- Low-fidelity prototype
- Usability studies
UX Design Storyboard (The Big Picture)
UX Design Storyboard (CLOSE UP)
Scenario: Close up of what is important in the app and its functionality.
Paper wireframes
Thought process: The options asterisked are my favourite pieces as they are essential in building an effective drop-off and pickup application.
Digital wireframes
Thought process: The options asterisked are my favourite pieces as they are essential in building an effective drop-off and pickup application.
